by The global vehicle roadside assistance market size was calculated at USD 26.19 billion in 2024 and is anticipated to worth around USD 43.80 billion by 2034 with a CAGR of 5.27%.
Get sample Copy Of Report @ https://www.precedenceresearch.com/sample/1006
Market Key Takeaways
- Europe led the market in 2024, contributing over 38% of the total revenue.
- The towing service segment recorded the highest revenue share among services in 2023.
- Auto manufacturers are projected to dominate the provider segment in the forecast period.
- The passenger vehicle segment holds a significant portion of the market’s revenue.
AI Impact on the Vehicle Roadside Assistance Market
AI is transforming the vehicle roadside assistance market by enhancing efficiency, response times, and customer experience. AI-powered chatbots and virtual assistants streamline service requests, providing real-time assistance and reducing wait times. Predictive analytics help prevent breakdowns by analyzing vehicle data and identifying potential failures before they occur. AI-driven GPS tracking and route optimization ensure faster dispatch of tow trucks and service providers, improving response efficiency. Additionally, machine learning enhances fraud detection, ensuring fair and reliable service. As AI technology continues to evolve, it will play a crucial role in making roadside assistance smarter, faster, and more proactive.
Market Overview
The global vehicle roadside assistance market is expanding due to the rising number of vehicles and increasing demand for quick and reliable breakdown support services. With more people relying on their vehicles for daily commutes and long-distance travel, the need for immediate roadside help has grown. Services such as towing, battery jump-starts, flat tire changes, and fuel delivery have become essential. Advancements in AI, IoT, and telematics have enhanced service efficiency, reducing wait times and improving customer satisfaction. Additionally, the rise of electric vehicles (EVs) is creating new demands for specialized roadside assistance, including mobile EV charging.
Market Drivers
The growth of the vehicle roadside assistance market is driven by several key factors. The increasing number of vehicles on the road, particularly in emerging economies, has heightened the need for emergency services. Consumer preference for safety and convenience has led to widespread adoption of roadside assistance programs offered by auto manufacturers, insurance companies, and independent service providers. Furthermore, technological advancements in real-time GPS tracking, AI-based diagnostics, and predictive maintenance are improving service reliability, making roadside assistance faster and more efficient.
Market Opportunities
The rise of digital platforms and mobile apps for roadside assistance presents significant opportunities. AI-powered systems can predict vehicle failures, allowing service providers to offer proactive solutions. The rapid growth of the EV market is also creating a demand for new roadside support services, such as on-the-go EV charging and battery diagnostics. Fleet operators, ride-sharing companies, and logistics businesses are increasingly investing in subscription-based roadside assistance to ensure minimal downtime, further expanding the market.
Market Challenges
Despite its growth potential, the industry faces challenges such as high operational costs for maintaining service networks. The complexity of modern vehicles, particularly EVs and connected cars, requires highly trained professionals, increasing service costs. Additionally, cybersecurity risks related to connected roadside assistance platforms pose concerns, as data breaches can compromise customer safety. Limited service availability in rural areas continues to be a challenge, requiring better infrastructure and network expansion.
Regional Insights
North America dominates the market due to a well-established roadside assistance network and high vehicle ownership. Europe follows closely, with automakers and insurers offering roadside services as part of their packages. The Asia-Pacific region, particularly China, India, and Japan, is witnessing rapid growth due to rising vehicle sales and increasing adoption of digital roadside assistance solutions. Latin America and the Middle East & Africa are gradually expanding their roadside assistance networks, though challenges remain in terms of infrastructure development and service availability in remote areas.
Vehicle Roadside Assistance Market Companies
- Viking Assistance Group AS
- ARC Europe SA
- Swedish Auto
- SOS International A/S
- Allianz Global Assistance
- Falck A/S
- Allstate Insurance Company
- AAA
- Agero, Inc.
- Best Roadside Service
- AutoVantage
- Roadside Masters
- Paragon Motor Club
- Good Sam Enterprise, LLC
- Access Roadside Assistance
- Better World Club
- Emergency Road Services Corporation
- Honk technologies
- National General Insurance
- span wings
- LY INC.
- Twenty Four OTR Pvt Ltd
- TVS Auto Assist India Limited
- ASSURANT, INC.
- RESCUE Vehicle Services Private Ltd.
- Emirates Insurance Co. (PSC)
- CHUBB LIMITED
- Prime Assistance Inc.
- Arabian Automobile Association
Latest Announcement by Industry Leaders
- Vimal Singh SV, Founder & CEO of ReadyAssist, commented that their partnership with RunR Mobility will enable them to cater to more customers in their need for their tech-enabled services across touchpoints in India. He also said that the company aims to contribute to the partner’s growth trajectory while envisioning their own expansion route.
Recent Developments
- In December 2024, Motive announced the launch of Motive Roadside Assistance with a comprehensive 24/7/365 roadside support service to improve driver safety and operational efficiency. The AI-powered platform will provide help faster and even in remote areas.
- In September 2024, AUTO i Care announced the expansion its after-sales and roadside assistance services to cover electric two-wheelers across India. The expansion was made to address the increasing need for reliable after-sales support in the growing EV market.
- In July 2024, Maruti Suzuki announced the expansion of its roadside assistance services to two-wheeler vehicles. The Quick Response Team (QRT) aims to reduce the time taken to reach a stranded vehicle.
Segments Covered
By Service
- Tire Replacement
- Towing
- Jump Start/Pull Start
- Fuel Delivery
- Lockout/Replacement Key Service
- Battery Assistance
- Winch
- Trip Routing/Navigational Assistance
- Other Mechanic Service
By Provider
- Motor Insurance
- Auto Manufacturer
- Automotive Clubs
- Independent Warranty
By Vehicle
- Commercial Vehicle
- Light Commercial Vehicle
- Heavy Commercial Vehicle
- Passenger Vehicles
- Hatchback
- Sedan
- Utility Vehicles
By Geography
- North America
- Europe
- Asia-Pacific
- Latin America
- Middle East & Africa (MEA)
Ready for more? Dive into the full experience on our website @ https://www.precedenceresearch.com/
